That Was My dmexco 2017

Many preliminary reports talked about a crisis or loss of relevance of dmexco. This is not the case at all. dmexco 2017 taught us all a lesson, and what a lesson! Here is my personal review of the trade fair. If you attended dmexco last year you will remember: It was...
Why retailers should visit dmexco 2017

Why retailers should visit dmexco 2017

It’s that time of year again; in just a few days, dmexco will open its gates and bring together marketing decision makers, retail managers and solution providers. I’m looking forward to two exciting days in Cologne.  I don’t know of any other event that’s filled with...
Survey: Back-to-School Season

Survey: Back-to-School Season

CHICAGO, IL (August 18, 2016) – Retale (www.retale.com), a location-based mobile advertising platform for retailers and brands, today announced the results of its “Hispanic Back-to-School Mobile Shopper Report,” a commissioned survey examining the shopping behavior of...